Chinese fasteners should seize the advantage of low-cost manufacturing

"In the face of the opportunity of pursuing low-cost manufacturing of fasteners, quality should be the top priority to expand market share by quality. In addition to continue to expand the domestic sales market, we must actively strive for the international market.

"Foreign companies visit our company almost every week. We feel that the desire of foreign trading companies to purchase Chinese fasteners is very strong." Hai yan a fastener enterprise's boss said to the reporter.

Foreign vehicle and machinery trading companies are increasingly eager to reduce costs, so the purchase of fasteners from China has become a trend.

Statistics from China fastener professional association show that in 2006, China's fastener output reached 4.3 million tons, an increase of 14 percent over the past year, while the export growth rate of fastener reached more than 30 percent. Everything comes so quickly, for many years to rely on the domestic market, keen on the Chinese fasteners of their own enterprises finally found their own coordinates.

It is undeniable that the current fastener enterprises in China's production scale is not large, research and development capacity is also weak, the main sales is the low price of ordinary standard parts. Under this premise, many industry insiders believe that Chinese fasteners can not win by cheap, only to enter the global middle and high-end market, to obtain relatively rich profits and high brand awareness.

The fasteners that China exports today are generally labor-intensive products, but we feel that the fasteners that China exports are being upgraded. Although some foreign companies to buy from China fastener has many risks, such as the quality and supply problems, but if a foreign company now don't start to buy from China, and the accumulation of resources and experience, will miss the best time in the future, believe that after some years, China will become one of the world is quite technical content of fasteners, function modules and supply base.

In five years, ten years, may not be all multinational fastener enterprises can survive in China, may not be all multinational fastener enterprises can succeed in China, but it is not that all local fastener brands will fall. In the market, the most critical thing between the two is whether we can give full play to our own advantages. Faced with the influx of multinational fastener enterprises into China, can we create our own competitiveness that others can not, or it is difficult to have. After all, our local fastener enterprises are not dominant in terms of technology content and technology level. In the fastener market, it is not the enterprise itself that influences the change of the competition pattern, but the market demand.

In the face of the opportunity of pursuing low-cost manufacturing of fasteners, quality should be the top priority to expand market share by quality, in addition to continue to expand the domestic sales market, we must actively strive for the international market. In the cutthroat market competition, Chinese fastener enterprises must strive to improve product development ability, quality control ability, professional communication ability, innovation ability and lean production ability. Our most advantageous weapon is "good quality and cheap price". In the global low-cost competition market, Chinese fastener enterprises have the opportunity to show their full strength.